Rooted in Care, Cultivated for Flavor

There’s something magical about herbs. A pinch of dried dill can brighten a dish, a sprinkle of parsley can turn an everyday meal into something special, and a cup of olive leaf tea can feel like wellness in a mug. But behind every herb lies a story, one of sun-drenched fields, caring hands, and generations of wisdom passed down through the soil.

At Starwest Botanicals, we believe herbs should be more than just an ingredient; they should be a connection. A connection to the earth, to tradition, to the people who cultivate them, and to the moments you create when you bring them into your home. And today, on International Herb Day, we’re shining a light on a very special chapter of that story.

Nestled in the heart of Tunisia, among rolling fields touched by Mediterranean breezes, is a pioneering herb producer we’re proud to call our partner. This isn’t just any farm, it’s a company built on a mission to uplift rural communities where opportunities are scarce and the land’s bounty is precious. By providing meaningful employment, investing in state-of-the-art drying facilities, and honoring the natural rhythms of the earth, our partner ensures that every harvest is handled with the kind of care you can taste, see, and feel.

In a world where many herbs are hastily dried under the harsh sun, risking flavor and potency, our Tunisian herbs follow a different path. Using advanced German mechanical driers, the herbs are carefully preserved, protecting their vibrant color, natural oils, and beneficial compounds. From harvest to drying, it’s a race against time, and our partner wins it by having fields just minutes from their facilities. Even transport is thoughtfully handled, with breathable containers that prevent heat buildup and maintain the herbs’ natural integrity every step of the way.

Among these beautiful harvests are some of our most beloved botanicals. There’s cilantro, bright and citrusy, lending its spark to global dishes from Mexican salsas to spicy Indian chutneys, did you know it’s one of the most polarizing herbs in the world, thanks to a little quirk in our taste buds? Dill weed, with its fresh, tangy bite, has been a kitchen favorite since ancient Egypt, where it was prized enough to be tucked into tombs for the afterlife. Olive leaf, harvested from the same ancient trees that give us olives, carries a history as rich as its deep green color, it’s been used in traditional Mediterranean cooking and folklore for centuries. And of course, parsley, mild, nutrient-dense, and quietly powerful, is so much more than a garnish. In fact, the ancient Romans believed it could ward off bad luck at feasts, placing it on banquet tables alongside wine and laughter.

When you choose Starwest Botanicals, you’re not just seasoning your meal or brewing a cup of tea. You’re saying yes to herbs that are Rooted in Organic, cultivated with integrity,

harvested with care, and sourced from communities that thrive because of it. You’re supporting ethical, sustainable agriculture. You’re honoring the wisdom of plant medicine. And you’re celebrating the countless hands that touch these herbs before they ever reach your table.

Today, we invite you to celebrate the herbs in your life, the ones that flavor your food, brighten your wellness rituals, and connect you to something greater than yourself. Make a cup of olive leaf tea. Toss some dill into your potato salad. Scatter parsley over your pasta. Each herb tells a story, and thanks to our incredible farmers and producers in Tunisia, it’s a story of quality, care, and community.

Because here at Starwest Botanicals, we’re not just about herbs. We’re about the people, the places, and the practices that keep them alive, and it all starts by being Rooted in Organic.