Starwest Innovation Lab
Rooted in Nature. Designed for What’s Next.
For over 50 years, Starwest Botanicals has helped trusted brands—from Tillamook to Yogi—bring natural products to life. The Innovation Lab is where our next chapter begins.
It's a space for collaboration, creativity, and clean-label formulation—blending herbal tradition with forward-thinking science to create products that are as thoughtful as they are effective.
Who We Are
The Innovation Lab is our in-house product development team, built on deep relationships with organic farmers and wellness brands. We co-create with intention—developing functional products for food, beverage, body care, and pet wellness.
What We Offer
- Ingredient ideation rooted in function, story, and sustainability
- Sensory-forward flavor development
- Clean-label formulations for teas, tinctures, blends, and more
- Regenerative ingredient systems that align with ESG goals
- Trend foresight backed by real-world experience
- Rapid prototyping and collaborative product co-creation
Who We Work With
We collaborate with:
- Brand leaders and CMOs
- Founders and entrepreneurs
- Innovation and R&D teams
- Food scientists and product developers
Why Starwest
- Over 50 years of organic supply chain expertise
- In-house formulation and sensory team
- Trusted by leading natural and wellness brands
- Always aligned with people-and-planet values
Start a Conversation
Have an idea or just want to explore what’s possible? Reach out and let’s talk about how we can help bring your next product to life.
