The Starwest Blog

There’s a rhythm in the Starwest office that’s hard to explain. It’s part laughter, part motion, part the soft scent of herbs floating through the air. The kind of rhythm that makes you feel like you’re part of something alive...

Every October in the office, things start to look a little different. A few more candles on the desks. A few more smoky tea blends in the kitchen. And at least once a day, someone says something like, “Okay, but who named it Devil’s Claw?...

There’s always that moment in the office when someone stops mid-sentence and says, “Wait, did you know that?” It happens at least once a week. Sometimes it’s Kai talking about how a plant grows, or Melissa dropping a fact that...

Some of the best ideas don’t arrive with fanfare. They begin quietly, with a single conversation that changes what’s possible. That’s how the Starwest Innovation Lab began. It started with Jagat, who has always been drawn to the edg...

Every month has its favorites, and September seems to lean on the classics. Organic Elderberries are always near the top, those tiny dark berries showing up everywhere from immune-support syrups to teas that taste like autumn itself. Right alongside...